At the end of 2024, we received a preview of upcoming trends for 2025 from Yeppo & Soonsoo CEO Elisa Ahonpää-Kim. Inspired by this interview, we have compiled an information-packed article about the most important skincare ingredients of the year! 😍 Why are these ingredients so popular? And which one is best suited for you? Let's take a closer look at these trending ingredients:
- PDRN
- Azelaic acid
- Ectoine
- PGA
- Exosomes
PDRN: all in one product for well-aging skincare 🌟
PDRN (polydeoxyribonucleotide) is a DNA fragment extracted from the milt of salmon or other fish. This biotechnological ingredient has gained popularity in anti-aging skincare due to its ability to promote cell regeneration and tissue repair. Studies show that PDRN can stimulate fibroblasts—skin cells responsible for collagen production—helping the skin maintain elasticity and reducing wrinkles.
Additionally, PDRN is known for its anti-inflammatory properties and wound-healing capabilities, making it beneficial for sensitive and irritated skin. It is commonly used in aesthetic treatments such as microneedling and mesotherapy, but it is also effective in at-home skincare products like serums and creams.
What products does Yeppo have that contain PDRN?
- VT Cosmetics PDRN Essence 100
- Heveblue Salmon Caring -line
- If you're new to PDRN, start with Heveblue's cleansing foam for an easy introduction to this innovative ingredient!
Azelaic acid: for irritated and red skin 🥵
This naturally occurring ingredient, derived from grains, acts as an antibacterial agent that inhibits the growth of acne-causing bacteria while regulating sebum production. It also gently exfoliates the skin, promoting cell renewal and brightening the complexion. In medicine, azelaic acid is widely known for its effectiveness in treating acne, hyperpigmentation, and rosacea.
In cosmetics, the maximum allowed concentration of azelaic acid in Europe is 15%. For dermatological conditions, it is best to consult a dermatologist who can prescribe stronger formulations. Most cosmetic products contain 5–10% azelaic acid, which helps soothe the skin and even out skin tone gently.
Scientific studies show that azelaic acid is effective in treating hyperpigmentation by inhibiting the enzyme tyrosinase, which reduces melanin production. This makes it an excellent option for those struggling with uneven skin tone. It is also well tolerated and suitable for sensitive skin. However, for best results, it should be combined with other hyperpigmentation-targeting ingredients, such as niacinamide or vitamin C. A concentration of at least 10%, preferably 15%, is recommended to see visible improvements.
What products does Yeppo have that contain azelaic acid?
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Keep an eye out! This trending ingredient will soon be available in Yeppo’s selection 👀
Ectoin - soothing care for extra sensitive skin:
Ectoin is an amino acid derivative originally discovered in microorganisms living in extreme environments. It is known for its ability to protect skin cells from environmental stressors such as UV-induced damage, pollution, and dehydration. This makes ectoin an excellent ingredient for dry and sensitive skin, as it strengthens the skin barrier and reduces transepidermal water loss.
Studies have shown that ectoin can improve skin hydration while also reducing inflammation and irritation. It is a popular ingredient in soothing and moisturizing skincare products, such as serums and creams.
What products does Yeppo have, that contain ectoin?
PGA: A hydration powerhouse 💦
Polyglutamic acid (PGA) is a hydrating ingredient composed of amino acids that binds water to the skin, similar to hyaluronic acid—some claim it even outperforms hyaluronic acid! What makes PGA special is its ability to form a protective film on the skin, preventing moisture loss and leaving the skin plumper and smoother. It is particularly beneficial for dry and dehydrated skin as it enhances elasticity and softness.
PGA works well in combination with other hydrating ingredients, such as hyaluronic acid, and may also help support the skin's natural moisturizing factors (NMF). Some studies suggest that PGA stimulates the production of NMF, making it a unique ingredient for maintaining skin hydration.
Fun fact: PGA was first discovered in natto, a traditional Japanese fermented food 🫘🥢
What products does Yeppo have, that contain PGA?
Exosomes - cell comunicating messangers:
Exosome-based skincare is a new innovation that utilizes cellular communication systems in skincare. But what exactly are they?
Exosomes are tiny extracellular vesicles containing proteins, lipids, and RNA—essentially nano-sized messaging capsules that cells send to each other. In medicine, exosomes are particularly interesting because they can efficiently deliver therapeutic molecules to the body. In skincare, exosomes are being studied for their ability to promote skin regeneration, wound healing, and inflammation reduction. Their significance in skincare lies in their ability to facilitate cellular communication, which can stimulate skin renewal and collagen production.
Additionally, exosomes are gaining traction in hair care, as they can send signals to hair follicles and promote hair growth, making them an exciting ingredient for future skincare and haircare innovations 💫
How do I know if a product contains exosomes? Exosomes do not appear in ingredient lists under the name "exosome" but are instead a blend of various components such as water, lipids, and different active ingredients.
What products does Yeppo have that contain exosomes?
- SKIN1004 Centella Tea-Trica B5 Cream
- Medicube One Day Exosome Shot 2000 and a stronger version 7500
Summary
Skincare trends are constantly evolving, but one thing remains certain: skincare is becoming increasingly scientific and effective 🔬
PDRN, azelaic acid, ectoin, PGA, and exosomes are examples of how biotechnology and natural ingredients can create innovative and impactful skincare solutions 🌱 Each of these ingredients offers unique benefits, and the best choice depends on individual skin concerns and goals.
Challenge 1: Oily skin and enlarged pores
→ Try azelaic acid or exosomes, for example Medicube One Day Exosome Shot 2000 or SKIN1004 Centella Tea-Trica B5 Cream
Challenge 2: Sensitive and irritated skin that is prone to redness
→ Try azelaic acid for moderately sensitive skin. For highly sensitive skin, ectoin is also a great option to soothe and hydrate. A perfect product for this is 'hwarang' Bellflower Moisturizing Barrier Cream
Challenge 3: Dry skin that struggles to absorb products
→ Try PGA, for example TIRTIR SOS Serum
Challenge 4: Signs of aging, wrinkles, and loss of firmness
→ Try PDRN or exosomes in cosmetics, for example VT Cosmetics PDRN Essence 100
Sources:
https://www.sciencedirect.com/science/article/pii/S2096691122000723
https://www.mdpi.com/2079-9284/11/3/76
https://www.sciencedirect.com/science/article/pii/S2790676024000190
